Jena Theng

Jena Theng is a seasoned marketing professional with extensive experience in partnerships, branding, and marketing across various industries. Currently serving as a Senior Partnerships Specialist at Castlery since August 2022, Jena leads marketing initiatives involving influencers and brand partners in key markets, focusing on content development to enhance brand awareness. Previously, Jena held the position of Senior Branding & Marketing Specialist at SHEIN, concentrating on brand activation in the Southeast Asia market. Jena's earlier roles include Senior Marketing Executive at Joey Yap Group, where a significant increase in lead generation was achieved, and various positions supporting international relations and business development. Jena holds a Bachelor's degree in Marketing from RMIT University and has a diverse portfolio that includes contributions to trade fairs and brand launch events.