Jasmina M. Bakir

Jasmina M. Bakir is a seasoned marketing professional with extensive experience in various marketing roles across multiple industries. Currently serving as the Senior Marketing Manager at CEFCO Convenience Stores since April 2024, Jasmina previously undertook a planned career break to enhance global perspectives through travel. Past positions include Marketing Strategist at Yesway, where responsibilities encompassed the development of marketing programs and digital strategy, and Associate Brand Manager at Helen of Troy, focusing on major consumer brands. Early career highlights include Brand Marketing Coordinator at Global Partners LP and Account Manager at Bascom-Turner Instruments, Inc. Jasmina holds a Master of Science in International Marketing and Management from Leeds University Business School, along with a Bachelor of Arts in Communications from the University at Buffalo.