Mary Kathryn Schaffer is a seasoned marketing professional with extensive experience in marketing automation and digital communications. Currently serving as the Marketing Automation Platform Manager at the Committee for Children, Mary Kathryn previously held the position of Marketing Automation and Technology Manager at Academic Programs International (API), where achievements included executing large-scale B2C email campaigns, enhancing deliverability rates, and co-creating lead generation processes. Additional experience includes roles at Texas Global | The University of Texas at Austin, Wildlands Network, Texas Parks and Wildlife Department, and SXSW, where expertise in social media management, content strategy, and donor communications was demonstrated. Mary Kathryn holds a Bachelor of Journalism in Photojournalism and a Bachelor of Science in Public Relations from The University of Texas at Austin, as well as a Business Management Certificate.
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