Fernando Rodríguez C.

Fernando Rodríguez C. is a seasoned professional in digital transformation and innovation, currently serving as Jefatura de Transformación Digital at CFIACR since September 2023. Prior to this role, Fernando held the position of Director de Proyectos de Innovación y Transformación Digital at DataTalks from June 2018 to September 2023, leading various digital onboarding solutions for B2C products. With extensive experience as Chief Digital Officer at zenziya from January 2010 to December 2018, Fernando managed digitalization processes and contributed to brand strategy development. Earlier in Fernando's career, the role of Director de sistemas de tecnología de la información at Universidad Fidélitas involved planning the organization's technological infrastructure. Fernando holds a Bachelor's degree in Computer Systems Engineering from Universidad Latina de Costa Rica and a Master’s degree in Artificial Intelligence from Formato Educativo Escuela de Negocios, among other qualifications in digital transformation and marketing strategies.