Sararin Duangkae

Senior Marketing Manager at CHANEL

Sararin Duangkae is an accomplished marketing professional with extensive experience in omnichannel branding, digital transformation, and international marketing. Currently serving as the Head of Omnichannel - Branding & Content at Central Retail since December 2022, Sararin manages advertising and promotion budgets, defines content strategies, and oversees team restructuring for efficiency. Prior experience includes leading international marketing at Ascend Group, driving significant revenue growth at CJ WORX Co., Ltd, and enhancing social media engagement at Lazada Group. Educational qualifications comprise an MSc in International Management from King's College London and multiple degrees in digital marketing and hospitality management.

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