Ulrike Arnhold

Director Digital, CRM & Media at CHANEL

Ulrike Arnhold is a seasoned marketing professional with extensive experience in digital, CRM, and global marketing roles across various prestigious companies. Currently serving as the Director of Digital, CRM & Media at CHANEL, Ulrike has previously held significant positions including Director of Global Marketing at Rodenstock, Head of Global Communications at Willy Bogner GmbH & Co. KGaA, and Global Consumer Marketing Director and Global Digital & CRM Director at Bally. Additionally, Ulrike was the Head of Branding at Swarovski. Ulrike holds a Doctor of Philosophy (PhD) in Brand Management/Marketing from the University of Bremen and a Master of Arts (MA) in Journalism and Theater Arts from Leipzig University.

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