Amanda Patton is a seasoned marketing professional with extensive experience across various industries including consumer goods and beverage sectors. Currently serving as the Senior Director of Omnichannel at Char-Broil since January 2022, Amanda leads the omnichannel team's vision and strategy while managing a P&L worth $38M annually. Prior roles include directorships and senior brand management positions at Koch Industries, The Coca-Cola Company, and Anheuser-Busch InBev, where Amanda spearheaded brand marketing initiatives, drove revenue growth, and established cross-functional partnerships. Amanda holds an M.B.A. in Marketing, Management, and Finance from Emory University and a B.S. in Psychology from The University of Georgia.