Sasha Laferte Cuneo has a diverse work experience in various roles and industries. Sasha began their career as an Editorial intern at edible South Shore in 2012. In 2013, they worked as an Editorial intern at Us Weekly and as a Public Relations intern at Rue La La. Sasha then joined HubSpot as a Content Associate in 2014.
From 2014 to 2016, Sasha worked at Triumvirate Environmental, starting as a Content Marketing Specialist and eventually becoming a Content Marketing Manager. In this role, they managed the editorial calendar, developed content strategies, and performed community and influencer outreach. Sasha contributed to significant growth and engagement initiatives, resulting in increased blog traffic and lead generation.
Sasha joined American Student Assistance in 2013 as a Content Contributor, where they continued to develop their content creation skills. In 2016, they worked at Curata as a Content Marketing Manager, followed by a role as a Senior Content Marketing Manager. During their time at Curata, they focused on content marketing and management.
In 2017, Sasha joined Zappi as the Head of Content Marketing and later became the Director of Content, Engagement, and Product Marketing in 2019. Their responsibilities included overseeing content creation, engagement, and product marketing strategies.
From 2019 onwards, Sasha worked at Checkr, Inc. Sasha started as a Senior Customer Marketing Manager and was promoted to Senior Group Manager, Customer Marketing in 2021. Currently, they hold the position of Director, Customer Marketing, where they lead customer marketing initiatives.
Additionally, Sasha served as the VP of Membership on the Board of Directors for the Massachusetts National Organization for Women in 2019.
Overall, Sasha Laferte Cuneo has gained extensive experience in content marketing, customer marketing, and membership management throughout their career.
Sasha Laferte Cuneo holds a Bachelor of Arts (B.A.) degree in Writing, Literature, and Publishing from Emerson College. Before attending Emerson College, Sasha attended Silver Lake Regional High School.
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