Lonny Nathanson

Lonny Nathanson is an experienced professional with a robust background in CRM product management, program management, and marketing data management. Currently serving as the CRM Product Manager and Business Architect at Chevron Federal Credit Union since November 2015, Lonny has successfully delivered CRM platforms on Salesforce.com to enhance member engagement across various channels. Prior roles include Program Manager at US Bank, where Lonny supported the Salesforce.com rollout for the Wealth Management division, and multiple positions at CSAA Insurance Group, where significant initiatives included the development of a Marketing Data Warehouse and a complete revamp of Salesforce.com implementation. Additional experience spans roles at One Day University, Yahoo!, Kaiser Permanente, and Charles Schwab, highlighting expertise in project management, product development, and strategic marketing solutions. Lonny holds a BA in Economics from Ramapo College of New Jersey.