Betsy Callas

Betsy Callas has a diverse work experience spanning over several decades. Betsy currently holds the role of VP, Integrated Marketing & Brand Strategy at Atlas, a strategic consulting and program delivery company. Prior to this, Betsy worked at Innovation Group as a Senior Executive, providing strategy, marketing, and business development consulting services to Fortune 500 companies. Betsy also served as a Senior Consultant, Strategist & Brand Builder at BLEND360 and as Director of Strategy & Innovation at Alpha UMi LLC. Betsy's career includes agency leadership at Alcone and product management and integrated marketing roles at Kraft Foods. Overall, Betsy has a strong background in strategic planning, integrated marketing, and business development across various industries.

Betsy Callas holds a Bachelor of Science degree in Economics from Binghamton University. Betsy has also pursued further education by obtaining a Master of Business Administration (MBA) from the D'Amore-McKim School of Business at Northeastern University. No specific years of enrollment or completion are provided for either degree.