Jonas Dirscherl

Jonas Dirscherl is an experienced professional in the sports business sector, currently serving as an adidas Brand Ambassador at cip marketing since March 2023. In this role, Jonas provides sales support for key accounts related to adidas Running and Football, while also contributing to B2B and B2C customer relationship management and executing retail events. Concurrently, Jonas works as a consultant in the Corporate Relations Team at Sportökonomie Consulting, specializing in sports marketing, event management, and market research. Additional experience includes training at 1. FC Nürnberg, an internship at FC Bayern München in Research & Insights, and a working student position in Supply Planning at CYBEX. Jonas has also interned at SPORTFIVE, managing client relations for VW during EURO 2020. Educationally, Jonas is pursuing a Master's degree in Sportökonomie at the University of Bayreuth and studying at Shanghai University of Sport, following a Bachelor's degree in Sportökonomie from the University of Bayreuth and a semester abroad at the University of Regina.