Web Fletcher

Web Fletcher's work experience includes various roles in the field of marketing, strategy, and consulting. Web started as a Business Analyst at hm consultants in 1988 and later worked as a Business Analyst at Wells Fargo Bank in 1992. In 1994, they joined Vertex Partners as a Strategy Consulting Manager. From 1999 to 2003, they held the positions of Vice President, Business Strategy Group, and Director of Marketing at Braun Consulting. Web then worked as the Director of Business Strategy Group at FICO (Fair Isaac) from 2004 to 2009. In 2010, they became the Director of Consulting at Quintiles, where they led teams in developing customer and competitive strategies in the pharma and healthcare industries. From 2013 to 2022, they served as the Vice President, Consumer & Shopper Marketing at IRI. Currently, in 2022, they are the Vice President of Global Retail Analytics at Circana. Throughout their career, Web Fletcher has focused on leveraging customer insights, data, and analytics to drive marketing effectiveness and business growth.

Web Fletcher has a Bachelor of Arts degree in Economics from Colby College and an MBA from Georgetown University McDonough School of Business.