Marcella Vasconcellos

Marcella Vasconcellos is a seasoned professional in data analytics and business intelligence with extensive experience spanning over a decade in various roles and industries. Currently, as a Data & Analytics Senior Specialist at CI&T since January 2023, Marcella leverages skills honed at Gauge, where Marcella served as Data Analytics Lead and was responsible for bridging marketing analytics teams and business areas. Previous positions include significant contributions at FCA, Isobar, Sodexo, and Grupo Abril, where Marcella demonstrated expertise in implementing data-driven solutions, optimizing campaign performance, and enhancing user experience through data analytics. Marcella holds a Bachelor's degree in Marketing from Universidade Anhembi Morumbi (2008-2011).