Brad Pitzele

Brad Pitzele has a diverse work experience spanning various industries. Their most recent position was as the Vice President of Analytics at Claire's since 2022. Prior to that, they served as the Director of Marketing, Loyalty, CRM, & Analytics at Buff City Soap from 2021 to 2022. Brad was also the Director Of Analytics at The Fresh Market from 2020 to 2021.

Before their role at The Fresh Market, Brad was the Director of Digital Marketing & Analytics at 7-Eleven from 2018 to 2020. Here, they oversaw digital marketing channels and developed strategies for platform adoption and loyalty program growth. Brad also implemented CRM practices and created effective marketing campaigns, resulting in significant sales growth and cost savings.

From 2015 to 2018, Brad worked at GameStop as the Senior Director of Marketing Strategy, CRM, and Analytics. During this time, they led a team that drove a significant portion of the brand's sales. Brad developed loyalty program strategies, implemented marketing programs, and generated substantial incremental sales through owned marketing channels.

Before GameStop, Brad held the position of Director of Marketing, Analytics, & Corporate Strategy at Outlook Amusements from 2013 to 2015. Brad was responsible for leading marketing efforts, accelerating brand growth, and improving acquisition strategies.

Brad also has past experience at Guitar Center as the Director of Marketing, Strategy, and Analysis, as well as in roles such as Corporate Strategy & Analytics Manager and Senior Strategy & Analytics Associate. Brad has also worked as a Management Consultant at The Keystone Group.

Early in their career, Brad worked at Motorola in various roles, including Global Operations Strategy Manager, Engineering Manager, and Senior Staff Process Engineer.

Overall, Brad Pitzele has demonstrated their expertise in analytics, marketing, CRM, and strategy across multiple industries throughout their career.

Brad Pitzele has a Bachelor of Science degree in Mechanical Engineering from the University of Illinois Urbana-Champaign. Brad also has an MBA with a focus on Marketing, Strategy, Finance, and Accounting from The University of Chicago Booth School of Business.