Jessica Santos Cetinich

Jessica Santos Cetinich has extensive work experience in the field of digital analytics and business intelligence. Jessica is currently working as a Business Intelligence Specialist at CLIQ Digital, a position they started in January 2023. Prior to that, they worked at Valtech as a Data Analyst from January 2022 to December 2022. In this role, they were responsible for managing multiple client projects, including KPI planning, URL parameter definition, data availability, dashboarding, and strategic planning.

Before Valtech, Jessica worked at CI&T as a Digital Analytics Specialist from September 2016 to November 2021. Here, they handled various digital analytics tasks, including debugging and behavior analysis using funnels. Jessica also worked at DP6 as a Digital Analytics professional from January 2012 to September 2016, where they focused on web analytics, social media, and paid media.

Jessica's earlier experience includes a short stint at F.biz, where they worked as a Links Patrocinados and managed paid media campaigns for Abril Group, one of the largest media conglomerates in South America. During this time, they automated the database and restructured daily reports.

Overall, Jessica Santos Cetinich has a strong background in digital analytics and business intelligence, with experience working for various companies in different sectors.

Jessica Santos Cetinich completed their education at Universidade Anhembi Morumbi from 2012 to 2013. Jessica earned a degree in Radio and TV, with a focus on Communication and Media Studies. In addition to their formal education, they obtained several certifications, including Advanced Google Analytics, Google Tag Manager - Fundamentals, Introduction to Data Studio, The Complete SQL Bootcamp, Google Analytics Certification, and Adobe Analytics Business Practitioner. The certifications were achieved between 2018 and 2022, with the most recent being obtained in December 2022.