Brad Kaplan

Brad Kaplan is an experienced branding and strategy professional currently serving as Managing Partner at Bootleg Strategy Consulting since September 2010, where impactful brand and growth strategy engagements have been delivered for clients including Nestle and The Home Depot. Previously, Kaplan held roles such as Managing Director at BrightHouse, a BCG Company, leading global clients in defining and activating their organizational Purpose, and Senior Engagement Manager at Prophet, specializing in marketing and brand strategy. Additional experience includes Vice President of Brand Development at Turner Broadcasting, Managing Consultant at Zyman Group, Brand Manager at Yahoo!, and Associate Brand Manager at Unilever. Kaplan holds an MBA from Duke University and a BA in History of Art from the University of Pennsylvania.