Susan Mercier, MBA

Susan Mercier, MBA, currently serves as the Shopper Intelligence Manager at Hill's Pet Nutrition, where responsibilities include driving shopper insights and analytics to enhance consumer shopping experiences. Prior to this role, Susan was the Associate Director of Products & Consumer Insights at Faultless Brands, leading consumer insights across multiple product categories and playing a significant role in product innovation and pricing strategies. With a solid background in consumer research, Susan has held various positions, including Consumer Insights & Analysis Manager and Marketing Analyst, contributing to significant projects at Guidant Group and Hallmark Cards, where insights shaped strategies for the greeting card industry. Susan holds an MBA in Marketing and a BBA with double majors in Business Management and Managerial Economics, both from Rockhurst University.