José Luis Crespo is an accomplished professional with a strong background in product management and category leadership, currently serving as Jefe de Producto at Conauto C.A. since July 2022, focusing on the administration and development of exclusive tire brands. Previously, Crespo held the position of Jefe de Categoría at PROMESA - Productos Metalúrgicos S.A., overseeing the category team and managing departmental budgets. Additional experience includes roles as Jefe de Producto at Diferrec, Analista de Marketing at Proalsa, and customer service at LAN Airlines, alongside media planning positions at Mindshare and Initiative. Crespo holds an MBA from Universidad de Palermo and a degree in International Business Management from Universidad Católica de Santiago de Guayaquil.
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