Laura Daily

SVP & Chief Merchant & Retail Supply Chain at Cracker Barrel

Laura Daily joined Cracker Barrel in May 2012 as Senior Vice President, Chief Merchant and Retail Supply Chain. As the company’s head merchant, she is responsible for all aspects of the company's retail merchandising, planning and allocation functions. She also oversees the company’s Distribution Center. Ms. Daily travels throughout the world to identify retail trends and oversee the selection and curation of products for the multiple assortments available in-store and online.

Ms. Daily has more than 25 years of experience as a merchant with a number of retail organizations. Prior to joining Cracker Barrel, she served as Vice President for Ballard Designs, an internet and catalog home furnishings retailer that was part of HSN, Inc. She also held merchandising, planning and store operations positions with Spiegel, Inc. and Carson Pirie Scott.

She currently serves on the Board of Trust at Cumberland University.

Ms. Daily is a graduate of the University of Illinois.

Timeline

  • SVP & Chief Merchant & Retail Supply Chain

    Current role

  • Senior Vice President, Retail

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