Shawn Sykes

Director of National Accounts at Craft Standard

Shawn Sykes has extensive experience in sales and account management across various industries. Shawn is currently the Director of National Accounts at Craft Standard, where they oversee national accounts. Prior to this, they worked at JUUL Labs as a National Account Manager for the Southeast region, managing the JUUL Labs business and relationships with Circle K divisions. Shawn also served as a Senior Territory Sales Manager at JUUL Labs, responsible for managing the Missouri & Kansas territory and devising sales strategies to increase distribution and consumer awareness.

Before joining JUUL Labs, Shawn worked at Anheuser-Busch as a Key Account Manager for the Illinois and Wisconsin geography, overseeing national on-premise chain accounts and venues. Shawn also held various roles at HEINEKEN, including Metro Market Manager, Market Manager, and Area Sales Manager in different regions. At Diageo - Guinness USA and Guinness Bass Import Company, they worked as a Market Development Manager and held sales and quality specialist positions, respectively. Shawn also gained experience as a Retail Specialist at The Gambrinus Company and as a Sales Representative at Redhook Ale Brewery.

Shawn Sykes attended The University of Toledo from 1990 to 1995, where they pursued a Bachelor of Arts in Communications and Journalism with a major in Public Relations.

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Timeline

  • Director of National Accounts

    November, 2022 - present