Melanie Allan

Melanie Allan is a seasoned marketing and business development professional with extensive experience in the field. Currently serving as the VP of Business Development & Sales at Craftsman Collision since January 2015, Melanie has been instrumental in the company's expansion into the US market, cultivating key relationships with insurance companies, OEMs, and suppliers. Prior roles include Online Marketing Manager at MoneyGram International, where responsibilities spanned multiple regions including Australia and Asia, and Senior Online Marketing Manager at SP Health. Melanie's diverse background encompasses direct marketing, brand management, and e-commerce across various companies, demonstrating a strong capability in driving marketing strategies and campaign execution. Melanie holds a Bachelor’s Degree in Liberal Business Studies from Simon Fraser University and a Professional Certificate in Marketing from British Columbia Institute of Technology.