MK

Michael Kaplan

Vice President, Search/paid Social Director at Cramer-Krasselt

Michael Kaplan has a diverse work experience spanning various industries and roles. Michael started their career at Stashs Restaurant and Guido's Pizzeria, where they worked for five years and eventually became a manager, handling inventory, payroll, and vendor orders. In 2012, they interned at P.R.I.D.E. Coaching as part of their study abroad experience. Michael then worked as a Records Clerk at the University of Iowa Foundation, where they updated student and alumni records and gained valuable data analysis skills. In 2014, they worked as a Marketing Intern at Sanctri and also served as an Independent Contractor at Digital Professional Institute at TFA. In 2015, they worked as a Marketing Coordinator at Sports Made Personal and as a Marketing Contractor at Gameday Radio. Michael also worked as a Social Coordinator at Resolution Media during the same year. Since 2016, Michael has been working at Cramer-Krasselt, starting as a Paid Social Specialist and progressing to roles such as Senior Paid Social Specialist, Paid Social Supervisor, and currently, Associate Search/Paid Social Director.

Michael Kaplan attended the University of Iowa from 2010 to 2014, where they earned a Bachelor of Business Administration (BBA) with a focus on Marketing. During their time at the University of Iowa, they also completed an Entrepreneurial Management Certificate. In 2012, they briefly studied Sports Studies at the University of Sydney. Additionally, Michael Kaplan has obtained certifications in "Speaking Confidently and Effectively" and "Unconscious Bias" from LinkedIn, with the former being obtained in May 2021 and the latter in February 2021.

Links


Timeline

  • Vice President, Search/paid Social Director

    December 1, 2023 - present

  • Associate Search/paid Social Director

    November, 2021

  • Paid Social Supervisor

    March, 2020

  • Senior Paid Social Specialist

    June, 2018

  • Paid Social Specialist

    2016