Emma Applebome

Emma Applebome's work experience is as follows:

1. Senior Account Manager at Critical Mass (2023-Present)

2. Account Manager at FlyteVu (2022-2023)

- Oversaw five accounts across various industries including Retail, Food & BEV, eCommerce, and FinTech.

- Expanded client retainer to include paid influencer support, paid digital support, paid podcasting support, and paid event support.

- Managed a $1M media buy for iHeart's Christmas Wish Promotion, resulting in 130MM impressions.

3. Account Supervisor, Hyundai CRM at INNOCEAN USA (2021-2022)

- Specialized in CRM campaigns for Hyundai, working closely with clients on a daily basis.

- Managed campaigns such as product launches and experiential event support.

- Coordinated with teams across creative, development, data, web, analytics, and finance.

4. Account Supervisor, INFINITI CRM at Epsilon (2021)

- Managed CRM and direct marketing campaigns for INFINITI account clients.

- Acted as a project manager for automated real-time emails and ad hoc campaigns.

- Presented campaign strategies to clients.

5. Sr. Account Executive, INFINITI CRM at Epsilon (2018-2021)

- Managed CRM and direct marketing campaigns for INFINITI account clients.

- Managed one direct report and presented campaign strategies to clients.

6. Campaign Manager at Aroluxe (2017-2018)

- Led a team of three to oversee 12 key accounts in legal, healthcare, and retail industries.

- Involved in Facebook ads, social media management, website creation, PPC, SEO, and Spotify ads.

- Responsible for project management, account onboarding, KPI evaluation, and fulfillment for clients.

7. Promotions Director at iHeartMedia (2015-2016)

- Led strategy for promotions, marketing, and on-air contesting across five stations in the Nashville cluster.

- Coordinated client sales contracts for promotional activities.

- Managed a team of promotional techs and assistants.

8. Southeast Regional Promotions Manager at Sony RED (2013-2015)

- Promoted Sony RED's artists in the Southeast region to increase brand and airplay.

- Planned and led promotional tours for artists and managed relationships with 130 stations.

9. Assistant Talent Buyer/Marketing Manager at 12th and Porter (2012-2013)

- Coordinated with various industry professionals for the execution of daily shows, meet & greets, and private events.

- Managed venue website, email blasts, and social media.

10. Intern at Vector Management (2012)

11. Intern at Creative Artists Agency (2012)

Emma Applebome attended Vanderbilt University from 2008 to 2012, where they studied Child Studies and Sociology. In 2011, they also briefly studied Reformation Studies at the Foundation for International Education. Emma obtained a certification in Fundamentals of Digital Marketing from Google in July 2023.