Jenna Hess is an accomplished marketing professional with extensive experience in B2B and customer marketing. Currently serving as the Lead Director of B2B Segment Marketing at CVS Health since June 2020, Jenna leads a team focused on innovation and a segmented approach within the marketing organization. Prior to this role, Jenna held several positions at American Express Business from October 2007 to June 2020, including Director of Customer Marketing and Director of Digital Acquisition, contributing to significant customer growth initiatives. Earlier in Jenna’s career, experience as a Research Executive at Millward Brown involved managing various marketing research studies across multiple industries. Jenna holds a BS in Marketing and Management from NYU Stern School of Business.
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