Danaja Vegelj

Danaja Vegelj is a seasoned marketing professional with extensive experience in brand management and communications across various industries. Currently serving as the Marketing and Communication Lead at Dance since May 2025, Danaja previously held the position of Director Content & Social at Niche-Beauty.COM GmbH from February 2023 to May 2025 and co-founded L-COMPLEX, where responsibilities included serving as Chief Marketing Officer while supporting women through high-quality nutritional supplements. Prior roles include Head of Brand DACH at MADE.COM, Creative Director at Uzwei Editorial Store, and Manager at Stella McCartney, where Danaja focused on marketing and PR strategies in the German market. Earlier career experiences encompassed various roles at Agent Provocateur, including Store Manager and Brand Manager, specializing in brand-related events and media relations. Danaja's educational background includes advanced degrees in International Business Management and Journalism from reputable institutions in Europe.