Niveditha Murthy

Niveditha Murthy is an accomplished Senior Product Marketing Manager currently leading Go-to-Market strategies for new geographies at Darwinbox, where significant achievements include identifying market gaps and delivering high-value demand generation content. Previously at Zoho and HighRadius, Niveditha focused on enterprise solutions and led impactful product marketing efforts. With a proven track record in content marketing and branding across various companies, Niveditha has driven notable organic traffic growth and created thought leadership content. Niveditha's experience extends to building effective marketing teams at Wavelabs Technologies and managing outreach strategies at TalentSprint. Niveditha holds a Bachelor's degree in Mass Communication & Journalism from St. Francis College for Women and is pursuing an MBA at the Indian School of Business.