Karina Lawrence

VP Of Marketing at DataStax

Karina Lawrence has extensive experience in marketing and leadership roles. Karina is currently the VP of Marketing at DataStax. Prior to this, they worked as the Head of Marketing at Kaskada, where they transformed data science with the first feature engine. Before that, Karina served as the Director of Marketing at Optimal Strategix Group, Inc., where they established global marketing strategies and created branding for SaaS products. Karina also worked as the Senior Global Marketing Manager at Ridecell, where they developed and executed global field marketing strategies. Earlier in their career, Karina was the Director of Marketing & Partnership at Inspirational Agency/Data Monsters, where they provided consulting services and raised funding for the business. Karina also worked as a Marketing Consultant at the Stanford Alumni Consulting Group, helping to develop business strategies for a charter school. Additionally, Karina served as the Event Planning Director at Girls in Tech, Inc., where they created event strategies and coordinated marketing campaigns. Karina began their career as a Senior Business Consultant at Circle Marketing, where they developed field marketing and outreach strategies. Karina's expertise spans various industries, including technology and SaaS.

Karina Lawrence's education history includes a Bachelor's degree in Economics from the Academy of Water Transportation, which they obtained from 1990 to 1996. In 1998 to 1999, they attended the Executive School of Advertising and Marketing but did not earn a specific degree in Marketing. In 2003, Karina completed a Real Estate Executive Training program. Lastly, they pursued a Master's degree in Marketing from Golden Gate University from 2004 to 2006.

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