Wilfrid Butelet

Wilfrid Butelet has a diverse work experience in marketing operations and analytics. Wilfrid is currently working as the Marketing Operations & Analytics Lead at DataStax, where their responsibilities include managing GTM systems, providing optimization guidance, and establishing analytics and dashboards for campaign ROI reporting. Prior to that, they worked as the Director of Marketing Operations at Pipefy and as the Sr. Marketing Operations Manager at Druva, where they managed and optimized marketing platforms and processes. Wilfrid also has experience in marketing operations at Hortonworks and SanDisk, where they supervised daily marketing operations and optimized marketing automation infrastructure. In addition, they worked as the Globalization Manager at Juniper Networks, where they led the globalization of the corporate website and introduced translation automation tools. Early in their career, they worked as a Lead Web Developer at ILOG, an IBM company, and as a Software Engineer and Consultant at TeamToolz and Net Development respectively.

Wilfrid Butelet obtained a Bachelor of Science (BS) degree in Computer Science from CY Tech in 1998. In terms of additional certifications, they obtained the "Demandbase One Foundations" certification from Demandbase in November 2021, the "ABM Certified Strategist" certification from Demandbase in May 2023, and the "Automation Pro I" certification from Workato in June 2023.