Bárbara Bueno

Bárbara Bueno has a diverse work experience in the marketing and advertising industry. Bárbara started their career as an Assistant Marketing Manager at Tectoy from July 2007 to December 2008. Bárbara then worked as an Analyst of Social Media at Netestudio Consultoria from October 2010 to October 2011. Bárbara joined OgilvyOne Worldwide as a Community Manager in October 2011 and stayed there until May 2014. Bárbara then moved to Ogilvy Brasil as a Content Strategist from May 2014 to July 2016. Bárbara then took on the role of Strategic Planning at Ogilvy from July 2016 to February 2017. Bárbara became the Content Strategist Leader at Ogilvy from March 2017 to May 2019, where they developed social media content plans and was responsible for brand strategy implementation. Bárbara's most recent position is as a Content Leader at Sapient AG2, where they have led the Agile Lion content creation hub for P&G Brazil in partnership with Publicis Group since May 2019. Bárbara will be joining DAVID São Paulo as a Digital Project Director from March 2023.

Bárbara Bueno completed their education in a few different fields. In 2007-2008, they studied Design de Mídia Digital at Impacta Tecnologia. In 2017, they received training in Cultura de Gerenciamento de Projetos para o Mercado Publicitário at Mestre GP. In 2014, they studied Strategy and Planning in Digital Media at Faculdade Cásper Líbero and Digital Planning at São Paulo Digital School. In 2013, they participated in Semana de Imersão em Marketing Digital, focusing on Planejamento Mídias Sociais. In 2011, they obtained a degree in Gerente de Mídias Sociais from Ecommerce School. Furthermore, they completed their Superior Completo degree in Design de Mídia Digital at Faculdade Impacta de Tecnologia in 2007-2008. In 2009-2010, they also studied English at GEOS Auckland Language Centre. Bárbara Bueno holds a certification in First Certificate in English (FCE) from the University of Cambridge, obtained in 2009.