Philippe Laforêt

Head of Sales at Dayuse

Philippe Laforêt has a diverse work experience spanning various leadership and sales roles. Philippe is currently the Head of Sales at Dayuse.com, a global leader in daytime hotel reservations. Prior to this, they served as the Sales & Partnerships Director at Decide AI from 2021 to 2023. From 2019 to 2021, they held the position of Country Manager at TradeTracker France. Philippe also served as the Country Manager at Tradedoubler France from 2016 to 2018 and held the additional role of Commercial Operations and Business Development Director there in 2016. Before that, Philippe worked at Webgains France, ad pepper group, as the Country Manager from 2012 to 2016 and as the Sales Director from 2009 to 2012. Philippe began their career as a Senior Account Manager at eCircle France in 2007 and then moved on to EnterComm Interactive as a Sales Manager in 2006. Prior to that, they worked as a Business Development Manager at Xtreme Information Ltd from 2005 to 2006 and as a Sales Manager at Marcus Evans Ltd from 2003 to 2005.

Philippe Laforêt obtained a Maîtrise degree in Business Administration and Management from iaelyon School of Management in 2000-2001. Following that, they pursued an MSc in International Business at Birkbeck, University of London from 2001-2002. In addition to their formal education, Philippe has also obtained various certifications, including the Social Selling Certification from LinkedIn in September 2022, the Inbound Sales certification from HubSpot Academy in September 2022, and multiple Google certifications, such as Google Analytics Certification, Google Ads Display Certification, Google Ads Search Certification, and Google Analytics Individual Qualification, which were obtained between 2020 and 2021. Philippe has also obtained a Test d'aptitude commerciale BtoB certification, scoring 72/100 points and ranking 21st out of 1000, from UPTOO in February 2021.

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Timeline

  • Head of Sales

    March, 2023 - present