Chris Green

VP, Engagement Strategy at DDB Health

Chris Green has extensive experience in the field of CRM strategy and engagement. Chris most recently served as the VP of Engagement Strategy at DDB Health, a position they have held since June 2021. Prior to that, Chris worked as the Engagement Strategy Director at TBWA\Chiat\Day from February 2019 to May 2021. In this role, they led cross-channel CRM strategies and consumer engagement plans for various clients, including Ajovy, Lynparza, Repatha, Aduhelm, and the Moderna COVID-19 Vaccine. Chris has also worked as a Senior Planner of CRM Strategy at Deutsch from July 2017 to February 2019, where they developed global CRM strategies for ACUVUE. Earlier in their career, Chris held roles as a CRM Specialist and Strategist at Greater Than One, where they led strategic planning and digital strategies for various clients. Chris also worked as an Email Marketing Analyst, overseeing email campaigns and implementing enhanced messaging capabilities for multiple brands. Chris began their career as a Digital Media Planner. Overall, Chris Green has a strong background in CRM strategy and has achieved notable successes in developing and implementing effective engagement programs.

Chris Green completed their Bachelor of Science (B.S.) degree in Economics with a focus on Marketing at The Wharton School. The exact start and end years for this education are not provided.

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