Krista Lamb

Krista Lamb is an experienced Customer Experience Director at DeatschWerks, where responsibilities include leading market research and developing brand strategies for high-performance fuel system components. Previously, Krista held the position of Director of Purchasing and Merchandising at HL Flake Security Hardware, overseeing vendor relations and marketing initiatives, and served as Category/Merchandising Manager at ORS Nasco, managing substantial supplier relations and product strategies. Additional roles include Content Leader at ORS Nasco and Adjunct Faculty at Oklahoma Wesleyan University. Krista's background in marketing and design includes a significant tenure at Health Food Associates, Inc., where extensive production management was overseen. Krista holds an MBA from Oklahoma Wesleyan University and a BA from Southwestern Oklahoma State University.