Tanja Perovic al Hamashi

Head Of Own Brands / Commerce Department; Serbian Business Unit at Delhaize Belgium

Tanja Perovic Al Hamashi has a diverse work experience in the retail industry. Tanja started their career at Nelt Co d.o.o. Beograd in 2002 as an Assistant to the General Sales and Logistics Manager. Tanja then worked at Metro Cash and Carry as a Commercial Assistant to the Food Purchasing Director and Own Brand Coordinator. From there, they joined CDE INTEREX as a Private Label Manager. Tanja later returned to Metro Cash and Carry as a Buyer for canned food and edible groceries. In 2010, they became the Head of Own Brand Management at Metro Cash and Carry doo Beograd. In 2012, they joined Delhaize Group as the Category Management Director for Near and Non-Food. Tanja then took on the role of Private Brand Director in the Marketing and Strategy Department before becoming the Head of Own Brands and Commerce Department for the Serbian Business Unit.

Tanja Perovic Al Hamashi began their education by obtaining a Bachelor's degree in Romanian language and literature from the University of Belgrade, where they attended from 1997 to 2002. Prior to that, they attended Gimnazija Uros Predic Pancevo from 1989 to 1993.

In 2009 to 2010, Tanja Perovic Al Hamashi pursued an Advanced Level degree in the International Cambridge business program at the University of Cambridge. Tanja obtained several certifications throughout their career, including the following:

- Conducting a successful negotiation and Building & Evolving an attractive assortment from Metro Cash and Carry, obtained in July 2007 and March 2007, respectively.

- Developing Leadership Presence from LinkedIn, obtained in June 2022.

- Signature Select Leadership Program from Signature Leaders, obtained in January 2020.

- Digital Leadership from Decoded, obtained in September 2019.

- Signature Select from Signature Leaders, obtained in September 2019.

- Develop yourself as a Leader from HEC Paris Executive Education, obtained in June 2016.

- Diploma in Blogging and Content Marketing, Diploma in Social Media Marketing, and Diploma in Digital Marketing from Shaw Academy, obtained in May 2016, April 2016, and March 2016, respectively.

- Certificate in Negotiation Skills with Tim Cullen from PwC, obtained in March 2014.

- Rioba Coffee Academy from Metro Cash and Carry, obtained in March 2011.

- Build success with Own brands, Campus Royaumont from Metro Cash and Carry, obtained in December 2010.

- Metro Business Program from WHU - Otto Beisheim School of Management, obtained in November 2010.

- Cambridge International Diploma in Business, Advanced Level Core Certificate; Cambridge International Diploma, Advanced Level Module Certificate in Business Organisation and Environment; Cambridge International Diploma, Advanced Level Module Certificate in Effective Business Communication; Cambridge International Diploma; Advanced Level Module Certificate in Human Resources Management; and Cambridge International Diploma; Advanced Level Module Certificate in Marketing from the University of Cambridge, obtained in October 2010.

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Timeline

  • Head Of Own Brands / Commerce Department; Serbian Business Unit

    January, 2018 - present

  • Private Brand Director Marketing And Strategy Department Serbian Business Unit

    February, 2015

  • Category Management Director Near And Non Food Serbian Business Unit

    August, 2012

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