Lauren Key

Brand Manager, Guinness US at Diageo

Lauren Key possesses extensive experience in brand management, with previous roles at Diageo where responsibilities included managing brands such as Guinness US and Captain Morgan. Key also served as an Associate Brand Manager for Captain Morgan. In addition to corporate roles, Lauren Key founded Key Social Strategy, specializing in paid social media advertising. Further experience includes an Assistant Brand Manager position at Newell Brands, overseeing products like Yankee Candle and Marmot. Academically, Lauren Key earned a Bachelor of Arts in Political Science from the University of North Carolina at Chapel Hill and a Master of Science in Management with a focus on Marketing from Wake Forest University School of Business.

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