Melissa Mercer is a skilled marketing professional with a focus on digital marketing strategies, currently serving as a Salesforce Marketing Cloud Architect at Digital Additive since September 2022. Previously, Melissa held several roles at Response Media from May 2018 to September 2022, including Account Executive and Media Campaign Manager, where responsibilities encompassed managing multi-channel digital acquisition campaigns and coordinating project components across various internal departments. Additionally, Melissa has gained diverse experience in marketing through roles in content creation, external relations within the American Marketing Association, and internships encompassing digital marketing support and campaign management during university studies at the University of Georgia, where a Bachelor's Degree in Marketing was earned.
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