Brad Raimer

Brad Raimer is an Analytics Manager at Digitas North America since December 2020, overseeing multiple analytics teams and acting as the key analytics stakeholder for new business pitches. Brad collaborates with media and strategy teams to ensure data-driven activation and has developed a self-built data retrieval and visualization solution that gained full adoption from clients and agency partners, driving significant revenue for the agency. Prior to this role, Brad served as a Senior Analyst at UM Worldwide and an Analyst at Penn State University. Brad holds a Bachelor of Arts in International Relations and National Security Studies from Penn State University and a certificate in German and Political Science from Phillips-Marburg Universität.