Director, Ads Go-to-Market Strategy

Marketing · Full-time · United States

Job description

About the Team On the Merchant Strategy & Ops team, our mission is to have best-in class restaurant selection, build cutting-edge services for our merchants to grow their business, and help our partners operate efficiently on the platform. As the Director of Ads GTM, you’ll be responsible for coordinating, executing, and scaling all go-to-market activities to grow our emerging Advertising platform.

In 2013, DoorDash launched and offered one service: delivery. Today, we offer 10+ products to half a million restaurants -- and that number is growing. The Go-to-Market (GTM) team is responsible for launching & scaling successful products for our restaurant partners.

Our goal is to build and scale products that help our merchants grow and operate their businesses profitability with DoorDash. We’re responsible for coordinating (& executing!) Go-to-Market activities across a variety of functional groups to achieve our goals.

About the Role We’re looking for a Director of Ads Go-to-Market Strategy to manage, launch, and scale our growing suite of Advertising products.

You will partner closely with the Product, Engineering, Sales, Analytics, Marketing and Research teams to establish GTM strategy for our in-app Advertising programs that restaurants can adopt.

You will recruit and build a team of operators that strategize, coordinate, and drive execution against our Advertising goals.You will help build and grow one of the largest and most innovative Advertising platforms.You will report into the Head of Go-to-Market on our Strategy & Operations team within the Merchant organization.

You're excited about this opportunity because you will…

  • Strategize – Build the framework for evaluating how we develop and scale our Advertising products across restaurant segments and channels.
  • Implement – Drive the setup, execution and go-to-market of new Advertising product initiatives to help merchants achieve their performance goals
  • Analyze - Build models to define success, determine new product KPIs, and support our cross-functional teams
  • Experiment – Use data-driven decision making and sound business judgement to execute pilots capturing learnings on product market fit
  • Influence – Work cross-functionally with our Merchant, Product, Ops and Sales teams to land key initiatives and inform investment decisions

We're excited about you because…

  • You have 10+ years of experience in consulting / strategy / business development / operations / technology / start up / banking or related experience
  • You have experience driving broad initiatives and leading teams across an organization
  • You have experience building and developing digital Advertising products and partnerships to create value for your customers
  • You have Excel mastery (can perform complex functions) and are proficient in SQL and data visualization tools (or are
  • experienced in leading a team that uses these tools)

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

Pursuant to the Colorado Fair Pay Act, the base salary range in Colorado for this position is $161,000 - $241,000, plus opportunities for equity and commission. Compensation in other geographies may vary. If you need any accommodations, please inform your recruiting contact upon initial connection.

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