Shana Pilewski

Senior Director Of Marketing at Dynamic Yield

Shana Pilewski has a diverse work experience in marketing and content roles. Shana most recently worked at Dynamic Yield, starting in 2017 as the Head of Content before being promoted to Director and then Senior Director of Marketing. Prior to that, they worked at Personalization Pioneers as a Member, at mParticle as the Head of Content Marketing, at Outbrain as a Content Strategist & Social Media Lead, at Opentopic as a Marketing Manager, at FRANK151 as a Digital Marketing/Web Manager, and at Edible Arrangements as a Social Media Strategist. Throughout their career, Shana has demonstrated skills in content creation, social media management, campaign development, and strategic marketing. Highlights of their achievements include increasing website traffic, improving content quality, implementing SEO strategies, and creating thought leadership pieces.

Shana Pilewski obtained their Bachelor's degree in Public Relations, Advertising, and Applied Communication from Central Connecticut State University from 2006 to 2009. Shana also pursued a Bachelor's degree in Communication, General at Bridgewater State University in 2008. In addition, they studied Communications at Keene State College from 2005 to 2008. Shana completed their college preparatory education at Bristol Central High School from 2001 to 2005. Shana was also awarded a Summer Scholarship in Creative Writing at Choate Rosemary Hall in 2004. Shana has furthered their education by obtaining certifications such as Foundations of UX: Content Strategy, Top 5 YouTube Channel Tips, and Viral Marketing: Crafting Shareable Content from LinkedIn in October 2016.

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