Marketing and Demand Generation

The Marketing and Demand Generation team at Dynamic Yield is responsible for creating and executing strategic marketing initiatives that drive brand awareness and generate leads for the company’s personalization technology. They focus on content strategy, product marketing, digital marketing analytics, and event marketing across various regions, ensuring cohesive messaging and effective campaigns that engage potential customers and partners. By leveraging data and insights, the team aims to optimize customer interactions and maximize revenue growth across omnichannel platforms.