Denis Makhanko

Denis Makhanko has a diverse work experience that spans various industries and roles. Denis started their career as a Brand Manager at Nokia, where they played a vital role in growing the company's market share in Russia and CIS. Denis then pursued a Master of Business Administration at Harvard Business School.

After completing their education, Denis worked as a Marketing Director at Azbuka Vkusa, where they developed marketing strategies and conducted market research. Denis also co-founded an e-commerce startup, where they led the marketing and sales departments, focusing on website development and brand identity.

Denis then joined Ozon.ru as the Head of Strategic Planning and Business Analysis, where they conducted customer segmentation analysis and created analytical dashboards for decision-making. Denis later took on the role of Head of Digital Marketing at SIMPLE, where they handled digital marketing activities for Simplewine.ru and Simplewaters.ru.

Their next position was Head of Direct-To-Consumer E-commerce at Danone, where they launched an e-commerce platform and achieved high customer retention. Denis then joined Google as a Senior Product Marketing Manager, followed by being the Head of Digital Marketing at The Coca-Cola Company in Russia and Belarus. In this role, they led digital marketing efforts and drove digital transformation for the company's brands.

Denis's most recent position is as the Marketing Director at ECCO Shoes, where they achieved significant revenue growth and turned around the brand after years of decline. Denis focused on increasing brand awareness, consideration, and purchase.

Overall, Denis Makhanko's work experience demonstrates their expertise in marketing, e-commerce, digital transformation, and business analysis.

Denis Makhanko earned a Bachelor's degree in Management with a specialization in Marketing from Lomonosov Moscow State University (MSU) in 1997. Denis then pursued a Master of Business Administration (MBA) degree from Harvard Business School, which they completed from 2007 to 2009.