Tobias Liesenfeld

Tobias Liesenfeld has extensive experience in marketing and brand management. Tobias started their career in 2005 as a Junior Trade Marketing Manager at Griesson - de Beukelaer GmbH & Co. KG. From there, they worked at Schweppes as a Trade Marketing Manager and later became a Brand Manager for Schweppes. In 2012, Liesenfeld joined Brezelbäckerei Ditsch GmbH as the Head of Marketing & Product Management. In 2017, they joined Eckes-Granini as a Senior Brand Manager and eventually became the International Marketing Director for granini. In their current role, Liesenfeld is responsible for leading the international brand strategy, product portfolio development, and the transformation of decentralized marketing into a consistent international approach.

Tobias Liesenfeld obtained a degree in Diplom-Kaufmann with a focus on Betriebswirtschaftslehre from Johannes Gutenberg University Mainz between 2000 and 2005.