Jenny Cook

Senior Director, Branded Content And Social Media Strategy at Edelman Financial Engines

Jenny Cook currently serves as Senior Director of Branded Content and Social Media Strategy at Edelman Financial Engines, having joined the company in July 2025. Previously, Jenny spent nearly nine years at Sallie Mae, advancing through several roles including Director of Digital Marketing, where responsibilities included directing organic growth and content strategy, and overseeing SEO and analytics teams. Jenny's expertise in brand strategy is highlighted by a successful tenure as Director of Brand Experience, where industry awards were achieved through innovative content development. Earlier roles included positions in property management and corporate communications, alongside a robust educational background with a Master of Arts in Communication from The Johns Hopkins University and a Bachelor of Arts in Communication from Denison University.

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