Colin Mackay is a seasoned digital marketing professional currently serving as Digital Media Manager at People's Postcode Lottery since December 2019, following a tenure as Paid Search Executive. Prior experience includes leading the eCommerce paid search team at Attacat Internet Marketing from May 2016 to December 2019, where responsibilities encompassed shopping feed systems development, team training, client account management, and strategy formulation for eCommerce. Colin also held various roles in digital marketing and management, including Web Development Manager at Non Consumables and Digital Marketing Executive at Fountain Court Apartments. With a Master of Science in Marketing from Edinburgh Napier University, Colin possesses extensive expertise in eCommerce paid search, shopping feed optimization, and digital strategy development.
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