Aliff Mazli

Aliff Mazli is a Chief Business Officer (Executive Director) and General Manager at Emperikal, where he develops digital-led solutions for brands to connect better with their customers online. With a diverse portfolio of brands including BP, Maxis Berhad, and AirAsia Berhad, Aliff has extensive experience in omnichannel digital marketing campaign strategy and execution. Prior to his current role, Aliff held positions in technical consulting, web optimization, corporate legal advisory, and sales marketing. With a background in law and experience in various industries, Aliff brings a unique perspective to his role as a business leader.