Kathryn Stone has extensive experience in marketing operations and management roles. Kathryn is currently working at Lever as a Senior Manager of Marketing Operations. In this role, they lead the marketing operations strategy and roadmap for the talent acquisition software leader. Kathryn spearheads key initiatives such as contact enrichment, nurture builds, lead scoring, reporting, and integrations. Kathryn also manages the Marketo Org, two external agencies, and prepares weekly reporting for the executive staff.
Prior to Lever, Kathryn worked at Arena Solutions as a Marketing Operations Manager. Kathryn led the marketing operations department and administered a B2B technology stack. Kathryn was responsible for email communications, lead routing, nurture programs, and sales cadence.
Before that, Kathryn served as a Marketing Manager at Medici. Kathryn set up and administered the HubSpot database, lead scoring, and routing rules. Kathryn developed lifecycle nurture programs and created various marketing materials such as product release announcements, blogs, and direct mail campaigns.
Kathryn also has experience in managing outbound marketing efforts at MedSpring Urgent Care, where they sent newsletters, direct mail, and seasonal campaigns to a large subscriber base. Kathryn administered the Salesforce Marketing Cloud Database for the company.
Earlier in their career, Kathryn worked as a Marketing Manager at The Maritime Executive, where they managed a contact print subscription database and handled email newsletters and blog articles. Kathryn also taught 7th grade Language Arts classes at Broward County Schools and worked as a Language Instructor at Inlingua.
Overall, Kathryn Stone has a strong background in marketing operations, database management, email marketing, and content creation.
Kathryn Stone obtained their Bachelor of Arts degree in English Language and Literature/Letters as well as a Bachelor of Arts degree in Spanish Language and Literature from Florida Atlantic University between the years 2006 and 2009.
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