Samuel Carter

Samuel Carter has had a diverse work experience spanning different industries. Samuel started their career in 2008 as a Research Assistant at FDS International. From there, they worked as a Research Executive at TNS UK and then as a Research Manager at BRYTER. In 2015, they joined GfK as an Associate Director before eventually being promoted to Research Director. In 2016, Samuel took on a role as a Professional Development Coach, although the company name is not provided. In 2017, they joined the England & Wales Cricket Board (ECB) as a Strategy Manager, and later became the Head of Business Performance. In this role, they led the transformation of the recreational cricket division and was instrumental in navigating the challenges presented by the COVID-19 pandemic.

Samuel Carter completed a Level 5 - Apprenticeship in Professional Coaching from the Institute for Apprenticeships & Technical Education. Samuel pursued this program from 2021 to 2023. Prior to this, they attended the University of Essex from 2005 to 2008 and earned a Bachelor's degree in Politics.