Charlene Tang

Charlene Tang has a wealth of experience in the FMCG industry, particularly in analyzing category trends and trade activities. With a background in Business Administration, Charlene has held various leadership roles such as Deputy Director at Enterprise Singapore and Strategy Consultant at Consulus. Charlene has a strong track record of harnessing data to provide actionable insights and has been involved in regional projects to identify growth opportunities. Charlene is also skilled in evaluating ROI on promotional and pricing activities and integrating multiple sources of data for strategic decision-making.