Chris Cavanagh

Chris Cavanagh is the Digital Marketing Director at eOmega Consulting. Prior to this, they served as the VP of Audience Acquisition and Monetization/Interim Head of Project Management (Product) at Open Road Integrated Media Inc. from January 2018 to June 2019. In this role, they were responsible for non-paid subscriber (email) acquisition partnerships for Early Bird Books, a daily discount email newsletter. Chris also worked directly with the Head of Technology, data, UX/design, content and marketing teams on all product initiatives. Chris managed projects from user need state identification, MVP and KPI definition, design, development, and launch. Additionally, they created product requirements, user stories (JIRA), opportunity assessments, feature prioritization and business justification for initiatives.

Prior to their role at Open Road Integrated Media Inc., Chris served as the Interim Director of Marketing, OTT/SVOD - BritBox at BBC Studios from December 2016 to October 2017. In this role, they were responsible for launching BritBox in the US market and executing the go-to-market strategy. Chris also managed the creation and execution of all marketing campaigns for BritBox across multiple channels including paid media, organic social, PR, email marketing, and more.

Chris Cavanagh studied journalism at New York University and earned a Bachelor of Arts degree.

Some direct reports include Kelly Prentice - Content & Marketing Strategist, Diana Benz - Marketing Projects Manager, and John Ferro - Assistant Editorial Director. Their manager is Robert Backus, CEO. They work with Lois Guarino - Chief Experience Officer, Lauren Mathis - OCSL Assistant Director, and Kathleen Laucius - Creative Director.