Laura Bierbrauer is a seasoned professional with extensive experience in sales enablement and organizational communication. Currently serving as Vice President of GTM Readiness at Equinix since November 2014, Laura has previously held significant roles at Charles Schwab, VMware, and Adobe Systems, focusing on enhancing sales methodologies, developing enablement programs, and creating compelling customer engagements. At Charles Schwab, Laura established the B2B field enablement function and developed comprehensive sales toolkits, while at VMware, Laura implemented a successful customer reference program. Laura's tenure at Adobe included re-envisioning the Sales Enablement function and designing global sales certification programs to enhance team effectiveness. Educational background includes a degree from Colby College.