Farrell Sweeney

Farrell Sweeney has extensive work experience in various roles within the marketing and media industry. Currently, Farrell is employed as the Vice President of Marketing Strategy, Planning, and Operations at ESL FACEIT Group - EFG since December 2023. Prior to this, Farrell worked as the Senior Director of Partner Management Brand Partnerships Americas at the same company from September 2022 to December 2023.

Before joining ESL FACEIT Group, Farrell worked at Dancing Astronaut as a Senior Editor from April 2017 to December 2023, where they focused on artist interviews and longform features. They wrote over 1,100 articles for the publication.

Farrell also gained experience at ESL Gaming, where they worked in various roles including Director of Partner Management, Senior Partner Manager, and Partner Manager in the Global Sponsorship department from March 2017 to September 2022.

Additionally, Farrell worked as a Freelance Writer at Wojdylo Social Media from August 2014 to January 2018.

They also had experience as a Client Services Coordinator for the Partnership Development division of Home Team Sports, a division of Fox Sports Media Group, from September 2015 to March 2017.

Farrell started their career as an Account Management Intern at Droga5 in June 2015, where they worked on the Johnsonville Sausage account.

They also had internships at Baldwin& as a Copywriting Intern working on accounts like Burt's Bees and Cree from January 2015 to April 2015, and at NBCUniversal, Inc. as a Summer Intern for Late Night With Seth Meyers from May 2014 to August 2014, where they split their time between the blogging/social media department and general production.

Furthermore, they worked as a Production Assistant on the Dean Smith on Showtime project from November 2014 to March 2015 and as an Ambassador at UNC School of Media and Journalism from April 2014 to May 2015.

Overall, Farrell Sweeney has a diverse background in marketing, journalism, and media production.

Farrell Sweeney holds a Bachelor's Degree in Public Relations with a Sports Communication Certificate from the University of North Carolina at Chapel Hill. Additionally, they obtained a Bachelor of Arts (B.A.) degree in Public Relations from The University of Queensland in 2014.